Visit us at the Alpharetta City Center in downtown Alpharetta.
Address
241 Market Street Alpharetta, Ga 30009
Store Hours
Monday - Thursday
11 am - 5 pm
Friday & Saturday
10am - 6pm
Sunday
Noon - 5pm

Everything you see here is hand-picked by me (yes, I’m picky 😉) with real life in mind- cute clothes, fun gifts and those little “oh I NEED this” finds. If you’re looking for something specific and don’t see it online, DM me…there’s always more hiding in-store 🛍️✨
Shop Now
Soft, dreamy and made for all the cozy moments. This chunky knit sweater features a relaxed, slightly cropped fit with an ultra-textured boucle-style knit that feels just as good as it looks. The flattering V-neckline and airy stitch keep it light enough for layering while still giving you that warm, snuggly vibe we crave this time of year. That bubblegum pink hue? An instant mood booster.
Pair it with high-rise denim for an effortless everyday look or throw it on with leggings for comfy-cute days.
✨ Chunky textured knit
✨ Flattering V-neckline
✨ Relaxed, easy fit
✨ Soft + cozy feel
✨ Lightweight but warm
✨ True to size
Because shopping small should feel personal. Every piece at Southern Local is hand-picked with intention-things that are easy to wear, fun to gift and make you feel good the moment you put them on. We focus on quality, versatility and that feel-good factor you don’t always get from big-box shopping.
When you shop with us, you’re supporting a woman-owned small business that truly cares about community, connection and creating a fun, welcoming experience- both in-store and online. We’re always happy to help, style or hunt something down for you, because that’s just how we do things around here 🤍
Brit
About the Owner 🤍
Hi, I’m Brit- the owner and heart behind Southern Local. I started this boutique 9 years ago with the goal of creating a space that feels warm, fun, and approachable for everyone…kind of like shopping with a friend who gets it. I personally hand-pick every item you see, always thinking about real life- busy days, casual plans, gifting moments and everything in between.
Southern Local is more than just a shop to me- it’s a community. Whether you’re popping in-store, shopping online or sending a DM for help finding the perfect piece, I’m so glad you’re here and part of it 🤍
Visit us at the Alpharetta City Center in downtown Alpharetta.
Store Hours
Monday - Thursday
11 am - 5 pm
Friday & Saturday
10am - 6pm
Sunday
Noon - 5pm